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Funnel Chart
Funnel Chart visualizes changes in a step-by-step process. It aggregates a value (metric) for each label (dimension) and shows the size or ratio of each step.
Specification
Aggregation
Funnel Chart aggregates a value (metric) for each label (dimension) and shows the result as steps.
| Item | Role | Notes |
|---|---|---|
| Label | Dimension | The name of each funnel step. |
| Value | Metric | Displayed as the value of each step. |
Examples
- Show the counts of "visit → sign-up → add to cart → purchase" as a funnel.
- Label: the name of each step.
- Value: sum of counts.
Sort order
The sort setting in basic settings controls the order.
- When the sort type is Label, the order isn't changed, and the ratio is calculated based on the first value.
- When the sort type is Value (ascending or descending), the ratio is calculated based on the maximum value.
Tips
Frame
Funnel Chart supports the frame feature. See Frame for details.